The Branding
Strategy

Branding Strategy

Branding – Beyond Your Logo

If you need a logo, we can help you with that – but a branding strategy goes way beyond a logo. Branding is everything people see, hear, and feel when they interact with your company. The logo is a part of branding, as is your color palette and font selection; the professionalism of your website; whether you use an Oxford Comma or not; the tone of your messaging; your imagery, how easy it is to find your phone number or pricing; is your phone answered by a human being, etc. The list goes on, and none of your answers are wrong or right. Collectively, they’re all part of building a brand. When your branding is in sync, amazing things can happen for your business.

If you don’t have a branding strategy, what people see, hear, and feel will be accidental, or at least unplanned. We can help you build one for your small business. We’ll do it better, faster, and for less money than other small business brand marketing companies*.

*We can make that promise because we’ve obsessed over consistent delivery of quality marketing services since 2004. You’ll see it in the way we construct our proposals, conduct biweekly meetings, build your business dashboards, and execute. And, finally, you’ll see it in the results.

Let’s Talk Strategy

Branding – Beyond Your Logo

If you need a logo, we can help you with that – but a branding strategy goes way beyond a logo. Branding is everything people see, hear, and feel when they interact with your company. The logo is a part of branding, as is your color palette and font selection; the professionalism of your website; whether you use an Oxford Comma or not; the tone of your messaging; your imagery, how easy it is to find your phone number or pricing; is your phone answered by a human being, etc. The list goes on, and none of your answers are wrong or right. Collectively, they’re all part of building a brand. When your branding is in sync, amazing things can happen for your business.

If you don’t have a branding strategy, what people see, hear, and feel will be accidental, or at least unplanned. We can help you build one for your small business. We’ll do it better, faster, and for less money than other small business brand marketing companies*.

Let’s Talk Strategy

*We can make that promise because we’ve obsessed over consistent delivery of quality marketing services since 2004. You’ll see it in the way we construct our proposals, conduct biweekly meetings, build your business dashboards, and execute. And, finally, you’ll see it in the results.

90%

of consumers expect a company’s branding experience will be similar across all platforms and devices
Source: CrowdSpring

30M+

Small Businesses on Facebook with over 30 million small businesses on Facebook alone, it is increasingly important to have strong branding
Source: CrowdSpring

48%

of consumers report they’re more likely to become loyal to a brand during the first purchase or experience
Source: CrowdSpring

90%

of consumers expect a company’s branding experience will be similar across all platforms and devices
Source: CrowdSpring

30M+

Small Businesses on Facebook with over 30 million small businesses on Facebook alone, it is increasingly important to have strong branding
Source: CrowdSpring

48%

of consumers report they’re more likely to become loyal to a brand during the first purchase or experience
Source: CrowdSpring

[sp_testimonial id=”479″]

Branding Strategy for Small Business

Our small business brand marketing agency is 100% focused on ROI. That means we pay attention to two things:

  1. growth
  2. keeping costs low (especially important to small businesses with less flexibility in their budgets)

It’s important to recognize branding is more than just a logo. It ultimately makes up the sum total of experiences each customer has with your brand. Strategically, it should support your values and core attributes. It’s also important as a small business not to go overboard. Obsessing over each element of your brand is definitely subject to the law of diminishing marginal returns. We’ll help you maintain perspective, keeping branding costs in check.

Let’s Talk About It

Branding Strategy for Small Business

Our small business brand marketing agency is 100% focused on ROI. That means we pay attention to two things:

  1. growth
  2. keeping costs low (especially important to small businesses with less flexibility in their budgets)

It’s important to recognize branding is more than just a logo. It ultimately makes up the sum total of experiences each customer has with your brand. Strategically, it should support your values and core attributes. It’s also important as a small business not to go overboard. Obsessing over each element of your brand is definitely subject to the law of diminishing marginal returns. We’ll help you maintain perspective, keeping branding costs in check.

Let’s Talk About It

Let’s Talk

We’ve been helping companies like yours accelerate their growth since 2004. Let us know how we can start assisting you with your immediate plans for dramatic growth.

Let’s Talk

We’ve been helping companies like yours accelerate their growth since 2004. Let us know how we can start assisting you with your immediate plans for dramatic growth.