10 08, 2016

Improve Lead Capture with Limited Use of Power Colors

2018-05-14T11:38:56-07:00

I'm always on the lookout for good examples of lead capture or conversion. So, the other day when I was watching TV I had to capture this commercial from MyPillow. It may not be the best aesthetic, but you as the viewer definitely know what's important: Nothing distracts from their red "USE PROMO CODE" - not [...]

Improve Lead Capture with Limited Use of Power Colors2018-05-14T11:38:56-07:00
24 08, 2015

Why You Should Have an Exit Pop for Conversion Rate Optimization

2018-05-14T11:24:13-07:00

Key Tool for Conversion Rate Optimization An exit pop is a powerful conversion rate optimization tactic where exiting visitors are exposed to a final compelling argument. A case is made for why they should provide they're email address in exchange for something relevant and valuable. The exposure occurs when they exhibit "exit intent". In [...]

Why You Should Have an Exit Pop for Conversion Rate Optimization2018-05-14T11:24:13-07:00
27 04, 2014

Lead Generation (Conversion Rate Optimization) Infographic

2018-05-14T12:40:57-07:00

If you need help implementing the concepts discussed within this blog post – as always you can reach out to us at marketing@aidantaylor.com. The SEO keyword for this post is: Lead Generation. If you liked this post, please share this on LinkedIn, Google+, Facebook, or Twitter - see the buttons [...]

Lead Generation (Conversion Rate Optimization) Infographic2018-05-14T12:40:57-07:00
24 04, 2014

Don’t Frighten a Thirsty Deer Story for Conversion Rate Optimization

2018-05-14T12:41:22-07:00

Don’t Frighten a Thirsty Deer Story for Conversion Rate Optimization The thirsty deer sees a pond. But, he’d rather be alive and thirsty versus dead and quenched. So, he doesn’t just run to the pond and start drinking. He goes on high alert – monitoring everything around the pond – visual clues, [...]

Don’t Frighten a Thirsty Deer Story for Conversion Rate Optimization2018-05-14T12:41:22-07:00